Paris je t’aime – Tourist Office presents its 2026 summer report. A total of 6.4 million tourists visited Greater Paris this summer (from July 1 to August 28, 2026), a performance similar to last summer (+0.8%).
A total of 6.4 million tourists visited Greater Paris this summer, including 4.6 million within Paris proper (71.5% of all visitors). American tourists remain the leading international market, with 400,000 air arrivals between July 1 and August 23, 2026. A stable volume compared with last summer (-0.7%).
The summer hotel occupancy rate in Paris reached 80.9%, an increase of +1.2% compared with last year.
Several markets showed notable growth, though from smaller volumes: Poland (+38.5%), Portugal (+24%), Mexico (+12%).
Pierre Rabadan, President of Paris je t’aime – Tourist Office: "In an unstable international context, combined with this summer’s exceptional heatwaves, the attractiveness of our destination remained solid, with a slight increase. I want to thank all operators and tourism stakeholders in Paris and Greater Paris, whose commitment helps make the destination a benchmark and ensures a unique, high quality experience, while respecting the daily life of local residents."
Summer 2026 was marked by intense and repeated heatwaves. In total, 47 days recorded maximum temperatures above 30°C, an unprecedented level since 1947, which had 39 such days.
The cancellation of Solidays and the Marche des Fiertés on the weekend of June 27 due to extreme heat affected the presence of French tourists and day trippers, down -3% in Paris during the day. The impact was almost negligible for international tourists (-0.7%).
The effect of heatwaves on tourism appears to have been limited to the duration of these episodes, without lasting impact on the overall season. During the June 20–28 heatwave, overnight tourist presence still increased by +1.4% compared with 2025. Conversely, the July 7–13 episode coincided with a more pronounced decline (-7.2%), suggesting a stronger effect on stays, mobility, and last minute bookings.
La Caverne du Pont Neuf enhanced the Parisian landscape from June 15 to 28, offering exceptional visibility for the destination. A total of 6.4 million people were exposed to the installation, averaging 142,000 people per day. Online international media coverage was particularly strong, with 11 billion potential impressions and an estimated 300 million people reached.
The Fête de la Musique weekend once again brought Parisians and visitors together in a festive atmosphere, with hotel occupancy up +4% on Sunday night (June 21) and +4.7% on Saturday night (June 20).
The Esport World Cup 2026 was held for the first time in Paris, at Paris Expo Porte de Versailles – VIPARIS, from July 6 to August 20. The event, gathering the elite of esports competition, recorded:
• 175,000 tickets sold (+94% vs 2025)
• 2 million cumulative visits across competition venues
• 850 million viewers
• 440 million hours watched (+26% vs 2025)
• 4.3 million peak audience for the League of Legends tournament
Districts near the venue saw their hotel occupancy increase by +2.9% on average vs 2025, i.e., +3.7% above the overall Paris proper occupancy rate.
An increase in foreign tourists and day trippers was observed in the Porte de Versailles area (+3.1%), particularly from:
• Germany: +31.7%
• United States: +11.7%
• Netherlands: +38.5%
• United Arab Emirates: +32%
• Saudi Arabia: +97.3%
• Japan: +30%
Swimming areas in the Seine and canals welcomed 216,000 swimmers between July 4 and August 30, representing 20% more swimmers than in 2025, in the context of an exceptionally hot summer.
Summer events remain a powerful driver of desirability for the destination. This year, several pages over performed on parisjetaime.com, notably those dedicated to the Tour de France arrival, swimming in the Seine, open air cinemas, and the July 13 fireworks.
September is currently showing a slight decline in hotel occupancy (–1% vs 2025), with a rebound expected in October (+2.0%), driven by major events such as Batimat, SIAL, Paris Games Week, and NFL games at Stade de France.
In 2026, Greater Paris could welcome 40 million tourists, a volume similar to 2025.
