5 reasons to choose Paris for your professional events

With its historical monuments, its cultural dynamism and its gastronomy, Paris is a mythical city full of surprises!

Paris, the City of Light, is also a brilliant destination for business events. Find out why the French capital is the perfect choice for hosting your meetings, conferences, seminars or congresses.

1. A leading global tourist destination


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Paris attracts millions of visitors every year, making it one of the world's leading tourist destinations. In 2023, 37 million visitors flocked to the Île-de-France region! The city offers an unrivalled wealth of cultural attractions, with 143 museums and 2,230 historic monuments. However, the capital has other attractions too: an impressive hotel capacity, with over 133,000 rooms available, and easy access via its 3 airports and 10 train stations. Whatever the event, Paris has universal appeal and an event in Paris attracts 20% more visitors than any other destination.

2. A major urban and ecological transformation


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For the past 15 years, the city has been undergoing major urban and ecological transformation, marked by the active promotion of environmentally friendly modes of transport, the development of 1,300 km of cycle lanes and the commitment to returning some of the city's iconic places, such as the banks of the Seine, to pedestrian use. There has also been in-depth work on air quality and, as a legacy of the Olympic Games Paris 2024, water quality in the Seine, where it will be possible for the public to swim as of 2025. As for mobility, the capital obtained the ‘Sustainable Transport Award’ in 2023, which recognizes Paris as being the most sustainable city in terms of transport. And Paris Je t'aime has launched the the ParisLocal initiative, aimed at relocating artisanal production to the city and supporting arts and crafts. This approach extends to the MICE industry, with creative, immersive experiences offering visitors the chance to discover traditional skills onsite at local artisanal venues. Organizing your event in Paris is a guarantee that you will find these strong values of sustainability for all your participants to experience daily. For more information on planning a sustainable event in Paris, see our dedicated info file.

3. Iconic and modern


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In Paris, you will find a long list of world-famous iconic monuments that form the backdrop to the daily lives of Parisians, as well as unusual museums full of charm and character and a constantly renewed cultural offering. Paris is also the capital of fashion, with fashion weeks and a rich ecosystem of designers, including world-class luxury groups, SMEs and artisans with exceptional skills. What’s more, Paris is an important hub for research and development with 10,000 start-ups, 80 business incubators (including Station F, the largest in Europe), 50,000 researchers and 370 higher education establishments.

4. A place for major events


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Paris stages major events throughout the year. With the Paris Air Show, the Tour de France, Roland-Garros and Fashion Weeks, the capital is always abuzz with big events, whether they be cultural, sporting, or professional. After hosting the Rugby World Cup in 2023, the dazzling success of the Olympic and Paralympic Games in 2024 has left a strong legacy and has shown the world the hospitality and professionalism of Paris's tourism industry.

5. Dedicated to your success

Led by Paris Je t'aime - Convention Bureau, Paris City Hall, the Paris Île-de-France Chamber of Commerce and Industry and all the major tourism federations and unions, all Paris business tourism professionals have come together under the banner of the Hospitality Manifesto to make it easier to host major events in Paris and enhance the destination's appeal through an ever more responsible and sustainable approach to hospitality. If you are organizing a major event or conference in Paris, our teams can help you by booking accommodation, liaising with public authorities and local agencies, putting you in touch with local tourism players or helping you to promote your event. We also have a wide range of tools and services for you participants, like the web app MyParisJeTaime and goodies. To book individual or group activities, discover our BtoB ticketing service. We offer tailor-made support and a wide choice of services, as well as personalised advice to suit all your projects.We are here to make your event a success and are looking forward to greeting you! Welcome to Paris!

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